UK’s largest office park hops on-board with new Liftshare scheme

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Encouraging employees to liftshare can bring big benefits for businesses, and Cobalt Business Park in North Tyneside is the latest notable name to launch their own liftsharing scheme.

Playing host to some major household names such as Accenture, Procter & Gamble, EE, Hewlett Packard and Santander, the business park has over 14,000 people working on-site and boasts an impressive employment catchment area of 1.1 million – and this will be boosted as employees offer lifts to and from their home towns.

Cobalt Park already has successful partnerships in place with local bus companies, with Go North East having invested in 17 new buses with free wifi to service the site, and having worked hard to achieve a 15% year-on-year growth figure for bus use.

And the new scheme, Cobalt Park Liftshare, will help those for whom public transport isn’t an option. Employees on the park can offer a ride to others on their commute, or look up others going their way.

Wherever you’re coming from, you’re likely to find a match; with 75% of journeys having at least one other person taking the trip (and the average being 22 matches!), it’s easy to find a car-buddy. With a variety of shift patterns across the businesses on-site, there’s a whole host of departure and arrival times available, and Cobalt have generously introduced a ‘guaranteed lift home’ – so if you have to change your plans in a hurry, you’re always guaranteed a lift. Those travelling can work out how much they can save using the scheme using an online Savings Calculator.

The new scheme marks Cobalt’s ongoing commitment to helping grow and develop the businesses onsite, as well as encouraging employees to use sustainable travel to get to and from work.

For more information on how Liftshare can help your business and employees, check out our Business pages.

Author Lex Barber

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